Amity school of fashion technology amity university project report on “research on apparel fashion retail industry in india” submitted to: submitted by: shikha. In india, clothing retail accounts for 36% of organized retail business it is the largest sector ready-made apparel accounted for an estimated 20% of domestic clothing sales in 2005. Emerging trends in fashion marketing: a case study of apparel retailing in india amrita pani, lecturer, marketing, biju pattanaik institute of it & management (biitm), bhubaneswar mahesh sharma, lecturer, marketing, biju pattanaik institute of it & management (biitm), bhubaneswar.
In india the retail market is as old as in the global context however, the concept organized retailing is comparatively new retailing has been one of the prominent driving forces in business in india traditionally it has been dominated to a large extent by the unorganized sector. Of the consumers' buying behavior that is influenced by retail apparel segment, and to assess the importance of each of them to consumers in selecting apparel from organized retail outlets krishna, c v (2011) says that indian retail is in an expansion spree and many companies are joining the retail landscape.
An overview of unorganized retail sector in india raghavendra rh phd research scholar, department of commerce, technical issues related to kirana and apparel shops a model for optimizing product assortment in a small importance of unorganized retail sector in india.
A study on changing trends in online shopping of indian consumers in apparel segment binoy mathew personalization in the online apparel retailing context, with regard to customers’ actual online shopping activities, this ,” emerging profile of online apparel shoppers in india” online shopping is most common these days in the. 11 apparel industry: apparel is one of the basic necessities of human civilization along with food, water and shelter the apparel industry reflects people‟s lifestyles and shows their social and economic status the apparel and textile industry is india‟s second largest industry after it industry. Contenders retail sector is a sunrise industry in india and the prospect for growth is simply huge the india retail industry is gradually inching its way towards becoming the next boom industry india has the highest number of retail outlets in the world at over 15 million retail outlets, and the average size of one store is 50-100 square feet.
Impact of supply chain management in organized apparel retail outlets on sales & pricing: a study in selected cities of india thesis submitted to the. Thesis on apparel retailing in india – 135791 home forums exemple 1 thesis on apparel retailing in india – 135791 ce sujet a 0 réponse, 1 participant et a été mis à jour par counttheworldenla , il y a 8 mois et 3 semaines.
Fashion retail scenario in india: trends and market dynamics the share of apparel in india’s retail market is 8%, corresponding to a value of usd 40 billion in addition to fashion apparel, the growing demand for fashion accessories makes the indian fashion market both interesting and lucrative. India is covered with unorganized retail market but retail industry in india has emerged as one of the most dynamic and fast paced industries with the entry of very large corporate houses like reliance fresh, vishal mega mart, av birla group, bharati walmart joint venture, big bazar, spencer, food mart etc. Fashion and apparel retailing in india is one of the largest segment of the retailing and account for almost 39% of the organized retail sector apparel sector in india is estimated to grow to $220 billion by 2020 2 objective of the study study the innovations in fashion retailing in india.